Health Alliance
The Health Alliance health plans cover individuals, families, and employers. They work to improve community health, prevent hospital stays, and offer integrated care through their partnership with Confluence Health and Health Alliance Northwest™.
Objective
To market the new MyChart mobile app, we began by integrating 2D and 3D assets. This involved strategizing how to visually present the app’s features and benefits through a blend of dynamic graphics and immersive elements, ensuring that the content effectively communicated the app’s functionality and appeal.
Solution
The resulting explainer video leveraged this integration to highlight the app's convenience for accessing Hally account information from anywhere. By combining engaging 2D graphics with interactive 3D elements, the video showcased the app’s user-friendly interface and aimed to drive downloads by demonstrating how easily users can manage their health information on the go.